July 2020 Insights from the MRINetwork Team
Effective Leadership in Times of Crisis The coronavirus pandemic has placed heavy burdens on business leaders. The sheer size of the outbreak and its unpredictability generate fear among employees and make it challenging for executives to respond effectively. But during a crisis like COVID-19, people look to their leaders for direction and compassion; they need to have confidence in their ability to navigate the company into the future. “If we truly believe that people are our most important asset, then we must lead them and communicate with them while providing an organization they can believe in,” says Bert Miller, President and CEO of MRI Network. “In times of crisis, people need a solid anchor. They need their leaders to distill what’s happening for them so that they understand the why of what’s behind decisions that are being made. It’s important to show that leadership cares